CSB April newsletter is available

Image via CrunchBase

The China Speakers Bureau newsletter for April 2011 is available here. Just like last month, our focus is on how foreign companies win (IKEA, Apple) and lose on the booming Chinese luxury market.

Related articles

• IKEA's China problem: too popular - Shaun Rein (chinaherald.net)
• Getting your brand right in China is tough - Tom Doctoroff (chinaherald.net)
• Tapping China's luxury-goods market - Study April 2011 (sachaorloff.wordpress.com)
• Tapping into China's Luxury Goods Market (ecommercevagabond.com)